Meet Viesus at PRINTING United Expo 2026
Live demos, real numbers, and a first look at V13. Booth N6531, AI Pavilion.
We're heading to Las Vegas this September, last year we came as an exhibitor, this year we're part of the show's biggest new addition. Viesus is inside the PRINTING AI Pavilion, the space where the print industry works out what AI actually does to the bottom line.
If you've never been, PRINTING United is like CES for the print world. Over 800 exhibitors, a million square feet of show floor, and companies from more than 100 countries, all at the Las Vegas Convention Center from 23 to 25 September.
Why the AI Pavilion is different this year
AI at trade shows usually stays vague. A chatbot demo, a slide with “AI-powered” in the title, and not much you can act on.
The Pavilion is built the other way round. Every session this year has to answer one question: what does this do to the numbers? Hours saved, dollars recovered, reprints avoided. Not features.
We're one of a small group of companies invited to lead a session, and the reason is straightforward. Viesus already runs in production, enhancing tens of millions of images a day inside platforms like Mixbook. We're not demonstrating a concept.
Where to find us at PRINTING United 2026
Main stage — Wednesday 23 September, 1:00 PM
“Your Customer Sent a Bad File. You Printed It Anyway. Here Is What That Costs You.”
25 minutes, one real number, one live fix. A low-res upload, a compressed JPEG, a photo that looked fine on a phone and flat on paper. These aren't edge cases, they're a daily cost in reprints, complaints and manual checking. We'll put a figure on it, then repair a real file on screen.
Mainstage — Wednesday 23 September, 1:00 PM 🗓️ Add to calendar
The Loop — Wednesday 23 September, 2:00 to 2:45 PM
Straight after the main stage session we're running a live processing station: the Bad File Clinic — bring a file that gives you trouble, or use one of ours, and watch it get fixed in real time. Before and after, side by side.
No pitch deck, no logo slide. That's what the Pavilion asked of every speaker this year, and we think it's the right call. The product working live is the content.
The Loop — Wednesday 23 September, 2:00–2:45 PM 🗓️ Add to calendar
What we're bringing
- Booth N6531 in the AI Pavilion, with live demos running all three days
- Demos also at our Fiery and Enfocus partner booths
- Celebrating with Enfocus at their Appstore's 10th anniversary open bar, Thursday, 4:00–5:00 PM
- A first look at Viesus V13, including HDR-handling. We checked the market: no other vendor currently offers automated HDR-to-print at production scale, which makes this one of the first production-ready ways to close the gap between what looks good on a phone and what holds up on paper
- vScene, scene-aware enhancement that adapts automatically to what's actually in the image
- Fresh from the TIPA World Award 2026 for Best AI B2B Software
“If a customer tells us the AI changed what the photo was, that's a complaint, not a compliment.” — Servi Pieters, CEO, Viesus AG
Why it matters
Print quality still breaks on the same thing it always has: unpredictable input files. Low-resolution uploads, compressed PDFs, off-color smartphone photos. Every print business sees them daily, at a volume no one can check by hand.
Viesus corrects those files automatically, before they become a print problem, a complaint, or a reprint. That part isn't new. What's new is having the room, and the format, to show it with numbers rather than adjectives.
“We turned Viesus off by accident once. Complaints more than doubled overnight. We turned it back on and the rate returned to normal.” — Quality assurance lead, Albelli
Las Vegas. 23–25 September. Booth N6531.
Bring a file that gives you trouble. We'll fix it while you watch, and talk through what that's worth at your volume.